A few weeks ago, a store owner contacted me after using over 300,000 SAR on underperforming digital promotion. After restructuring their strategy, we achieved a four hundred seventy-three percent growth in ROAS.

Key elements included:

• Mirrored structures for RTL reading
• Tongue-appropriate typography
• Locally appropriate visuals for each language version
• Harmonious brand experience across both versions

With extensive testing for a meal service client, we found that campaigns shown between evening hours significantly outperformed those shown during traditional optimal periods, generating 163% better conversion rates.

Recently, a merchant complained that their email marketing initiatives were creating disappointing returns with visibility below 8%. After applying the approaches I'm about to discuss, their visibility increased to 37% and purchases grew by over two hundred percent.

For a premium shopping client, we created a sophisticated Arabic-English framework that automatically modified layout, controls, and content flow based on the selected language. This technique increased their user engagement by 143%.

I advise organizing competitors as:

• Main competitors (offering equivalent offerings)
• Peripheral competitors (with limited similarity)
• Potential disruptors (new companies with disruptive potential)

I invest at least a substantial amount of time each regularly reviewing our competitors':

• Online architecture and UX
• Content strategy and content calendar
• Online platforms activity
• Customer reviews and assessments
• Keyword strategy and positions

Using detailed analysis for a apparel company, we found that messages delivered between evening hours significantly surpassed those sent during standard working periods, achieving substantially better readership.

After considerable time of mediocre outcomes with their international platform, their enhanced locally-tailored website created a three hundred twelve percent increase in engagement and a 187% growth in sales.

For a financial affordable web Design services customer, we implemented a digital property that thoughtfully integrated international standards with culturally appropriate aesthetic features. This technique improved their visitor trust by 97% and applications by over seventy percent.

A few days ago, a business owner lamented that his social media ThreeSixty Marketing was burning through considerable sums of riyals with little performance. After analyzing his tactics, I found numerous serious mistakes that are extremely typical among Saudi businesses.

I now utilize several resources that have dramatically upgraded our competitor analysis:

• SEO tools to monitor other companies' search rankings
• Social listening platforms to follow rivals' digital footprint
• Digital tracking tools to track modifications to their digital properties
• Newsletter subscription to get their promotional messages

Start by identifying ALL your competitors – not just the well-known ones. During our research, we identified that our biggest rival wasn't the established business we were watching, but a emerging company with an novel approach.

Not long ago, I watched as three competitors poured resources into developing their business on a certain social media platform. Their initiatives flopped as the platform turned out to be a mismatch for our market.

When I started my retail business three years ago, I was convinced that our special products would be enough. I overlooked market research as a waste of time – a decision that practically destroyed my entire business.

I use a simple document to track our competitors' rates adjustments every week. This has already enabled us to:

• Discover cyclical discount patterns
• Notice special offer strategies
• Understand their pricing psychology